Deconovo needed to amplify its market presence in the competitive Tlajomulco region and showcase its extensive inventory of flooring and tiles beyond the limits of its physical store.
The Strategy: We implemented a social media management plan focused on "Inspiration and Conversion". Their profiles were transformed into a dynamic digital showroom where each post goes beyond showcasing a product to suggesting sophisticated design applications. This approach educates the potential buyer and effectively drives foot traffic to the physical point of sale.